April 22 2024, 8:29 am | | No Comments
At a ceremony at the iconic Angel Orensanz Center in New York City, the International ANDY Awards announced the 2024 winners of their 60th annual edition. IMPACT BBDO led the awards tally for the Middle East and North Africa region, winning three Gold ANDYs. The agency also won the “Best of SWANA region” ANDY given to “Schoolgirl Newscasters” for EBM Pakistan.
This is the second year in a row that IMPACT BBDO has led the region at this iconic global show. This year, “Newspapers Inside the Newspaper Edition” for AnNahar won Golds for Idea and Bravery, while “Schoolgirl Newscasters” for EBM won Gold for Idea.
The ANDYs describe themselves as an “idea” based show, in all mediums and forms viewed in equal weight through a different lens including Craft, Reset/Innovation, and Bravery. There are no other categories, and all work is judged for its idea.
