Well, it was going to happen eventually; AI technology being used and an industry-level position. According to a new report, ChatGPT was credited at the end of a TV show.
At this point, generative AI technology has become so advanced that it’s scary. It’s able to produce books, scripts, etc., and it’s able to do so with a level of proficiency. Many people working on smaller productions fear that they will easily be booted out in lieu of an AI chatbot. However, one of our main fears is that AI technology will start to make it to professional-level productions like Hollywood movies.
In fact, OpenAI actually showed off Sora, the company’s AI video generator, to Hollywood directors and studios. So, there’s no telling if we will see AI-generated video clips in the next big blockbuster.
ChatGPT was credited at the end of a TV show
The Indian Telugu-language comedy-drama series “Save the Tigers” just ended its second season. This is a TV series that’s hosted on Disney+ Hotstar. In the end credits, under the music team section, we see that ChatGPT was credited for writing the club song lyrics.
Obviously, ChatGPT’s involvement in the show is a bit divisive. Half of the community is disappointed in the show for using AI technology, and the other half gives the show props for its transparency.
While the company did use AI technology in the production of the music, it’s far from the dystopian future we fear where an entire movie soundtrack is generated via AI. There is only one credit to ChatGPT in the music section, but this credit is surrounded by 20 credits from human contributors. So, the music of this show is primarily a human production.
This is still a problem
Regardless, it’s still a bit off-putting that a show with a high production value such as Save The Tigers needs to use ChatGPT at all. While we don’t know the financial situation of the studio that made it, it seems odd that the company could not spare the money to hire a lyricist for one song.
This is the sort of thing that makes people fear AI technology. When creators start their careers, many of them dream of being involved in high-level productions like these. However, now that AI tools are making their way to professional productions, many of those jobs will start to dry up just because studios want to save money.
