Bestads Six of the Best Reviewed by Brendan Hoffmann, Executive CD, Joe Public, Cape Town – togetherbe

Each week Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative director or team to select their own personal favourites.

This week’s guest judge is Brendan Hoffmann, executive creative director at Joe Public, Cape Town.

BEST TV
Winner: Pepperstone ‘Don’t be fine with it‘. I’m a sucker for great insights and the idea of people getting stuck using the same-old trading platform and convincing themselves that they’re fine with it is a winner. Using humour in a category that is usually so dull is clever. The absurdity of the story and great performances had me laughing throughout. READ ON…